What most people think of when they hear “bridesmaid dress” is a matronly, floor-length satin dress in an off-the-wall color. It’s pretty but in a frumpy manner and doesn’t really compliment the feminine form. This is the old bridesmaid dress tradition, nowadays brides have expanded their thinking and are choosing fun, flirty and fresh dresses for the most important women in their life to wear.
Today’s bridesmaid is confident yet not the center of attention, sexy yet appropriate and reserved, and casual. Sure there are formal gowns out there being worn but the trend is more casual attire so the ladies can feel comfortable in their own skin as they dance the night away. Additionally, unlike the satin prom gowns of past decades, these dresses can actually be reused and worn again for another event, night out or just daily running around town. Now not every dress can fit every woman. These are some tips for shopping for casual bridesmaid dresses to ensure a successful search and a dress that everyone is happy with.
Seasonal
Take the season of the wedding into consideration. There are a lot of different kinds of casual dresses and each season has its own styles that work within that season but perhaps not in another season. For example a long-sleeved sweater dress is perfect for a casual winter wedding but not a summer bash. Spring weddings warrant simple flowy chiffon dresses, summer some short flirty styles and fall weddings a tea-length tank design.
Time of day
Is the wedding in the morning, afternoon or at night? This will drastically change the dress you should choose. A night wedding is typically more formal and will be chillier so you should make some sort of arrangement for a covering such as a jacket, shawl or bolero that the ladies can put on. Or choose a casual dress that is heavier in weight which will hold in their body heat more efficiently.
Material
Satin is not a casual dress fabric but cotton and rayon are. Think about the type of fabric you’re looking into using. Silk can be casual depending on how it’s designed and whether or not there are accompanying fabrics. Look at the fabric and consider whether it fits your theme, style, tone, time of day and feel of your wedding. Then think about whether it’s casual or not.
Trendy looks
Trendy dresses are often very casual however they’re also trendy meaning they don’t look good on everyone, you have to see the look in the photo albums ten years later and they aren’t always a good trend. Thus choosing a trendy bridesmaid dress is often a scary decision because it’s not a certainty.
Styling
Any dress can be made more casual or more dressy depending on the accessories you pair it with.

How would you like to win a made-to-measure dress, tailored to your exact specifications? Better yet, how you would you like to win a new dress every week?

We’ve all been there, standing beside a close friend as she says “I do” dressed in an ugly bridesmaid dress wishing we were sitting in the seats hidden away with the rest of the guests. For some reason there is a terrible stigma that goes with the bridesmaid dress. Some people believe a bride chooses a hideous dress because she doesn’t want anyone to outshine her on her most special day. Others contribute it to the simple fact that it’s nearly impossible to find a dress that looks fabulous on every bridesmaid. While you may not choose an outfit that absolutely everyone falls head over heels over it is easy to make sure that you avoid an atrocious dress which no one likes. Here are some ways to make your ladies in waiting happy and stop the flow of unnecessary “I’m not wearing that” tears.




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